Aristotle’s version ethical decision making is a teleological and an aretaic theory. Differentiating from Kant’s deontological moral law theory.



This ‘Eudaemonia’ is, according to Aristotle, the superior aim of human life. Eudaemonia roughly translates from Greek as ‘happiness’ or ‘flourishing’. It is achievable through the development/practise and application of our virtues. It can be compared to learning a musical instrument: the more you practise, the better you get.


Aristotle recognised that every individual will have a different concept of what happiness is. Aristotle divides us into 3 separate groups:

  1. Pleasure Seekers: People driven by basic desires and simply live from one pleasurable experience to the next. E.g. eating good food, sleeping, drinking or having sex. The lowest forms of happiness.
  2. Seekers of knowledge: Aristotle sees these politicians as this form of people. They try to find solutions and get a sense of honour from doing that.
  3. Those who love contemplation: These are philosophers and thinkers.